Creative copyrighting

A chart Persuasive copy turns lookers into buyers. My copyrighting services are affordable and reliable, with just the right amount of pepper to get your market moving.  

Funding requests – Business plans, grants, proposals

A bright lightbulbHow would you explain to your idea to someone you just met? You've got a short window to make a big impression. While you run the organization, let me do the writing.

Content marketing

A bar chartDo more than "market" online.  Cultivate your own crowd of satisfied followers who will drive traffic to your website and convert into sales.
John and I worked together on a technology-based political project where John produced most of the messaging and content. I was impressed at the quality and results of his work.  Portrait of J. Kelley Nix in suit and tie
I commissioned John to write a series of white papers and business plans for DirectNet. The work was clean, the revisioning process was expedient, and the quality was top-notch. Larry Leger's portrait
In today’s world of information overload and far too little actionable knowledge, John organizes the process.  He has the ability to focus an issue, provide answers and create a solution for your planning and marketing initiatives.

Are LinkedIn Groups Worth Your Time?

A bad LinkedIn group is like a Twitter feed full of people you haven’t chosen to follow. And last time I surveyed, about 90 percent of the 30-odd B2B content marketing groups were chock-full of blog spam. This makes it hard to promote yourself and your content in the groups. Consider the following if you [...]

When and How to Write a Trend-Watcher White Paper

The “trend-watcher” is a white paper that describes a set of changes affecting a particular industry or profession. Broadbean Technology’s “5 Hot Trends in Recruiting Technology” white paper is a good example of a trend-watching piece. Trend-watching papers have a number of advantages: They generate buzz quickly. The papers are easy to read or skim, [...]

Baton Rouge Marketing Agencies Aren’t Using Inbound Marketing — and It’s Going to Cost Them

When it comes to marketing themselves, most advertising and marketing agencies stick to what they know — and that often leaves out content marketing or inbound marketing here in Baton Rouge. In my home city, I could only find two blogs in the top 10 marketing firms that popped up on the SERPs. Social media [...]